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We work to prevent youth vaping among middle and high school students by fostering education, awareness, and community support—empowering today’s youth to create a healthier, smoke-free generation.

No Vape. No Pressure. Just possibilities. Click here to join us.

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2019

STARTED IN

20+

COMMUNITY

EVENTS

6200+

SHARED WITH COMMUNITY MEMBERS

$5000

GRANT

AWARDED

1 in 4

More than 1 in 4 (26.3%) of current youth e-cigarette users use an  e-cigarette product daily 

1 in 3

More than 1 in 3 (38.4%) youth e-cigarette users report using e-cigarettes at least 20 of the last 30 days.

1.6 Million

7.8% (1.21 million) high school students and 3.5% (410,000) middle school students reported current use of e-cigarettes

87.6%

More than 8 out of 10 current e-cigarette users (87.6%) used flavored e-cigarettes.

The Numbers
Behind the
Smoke

Want more statistics?
Find them here.

"

“The problem is vaping - it's really become even more popular than cigarettes used to be.”

High School Teacher, Pennsylvania

"

“Cigarettes are nonexistent, but kids aren’t getting caught like they used to because there’s no smoke smell. Now, bathrooms just reek of mango, papaya, and piña colada - that’s the only evidence.”

High School Teacher, Pennsylvania

"

“I definitely see some middle schoolers that are actually addicted to nicotine now, to the point where they're trying to sneak it in (school) and they get caught. They get this sort of desperation about them, because they know they're going to be struggling.”

Middle School-Based Psychologist, Minnesota

​

 

In 2024, 1.63 million middle and high schoolers reported current e-cigarette use, with nearly 40% of young e-cigarette users reporting frequent use and 26% reporting daily use.

 (Truth Initiative Press Release Sept 4, 2025 )
[Original source: https://truthinitiative.org/press/press-release/its-everywhere-middle-and-high-school-educators-sound-alarm-pervasive-daily]

From the

Classroom
to the Clinic

How we make a difference

Students Sitting on Staircase

Student

Resources

Empowering students to become advocates against youth vaping.
Teacher

Teacher

Resources

Collaborative approach with educators to develop anti-vaping strategies.
Mother and Son

Parent & Community

Resources

Providing tools and knowledge to support teenagers through vaping challenges.
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